Six and 12 week programs based on 20 years as a cold calling coach, five top selling books, and half a million calls.

Available as online courses, group boot camps, and one-on-one coaching where you and I get on the phone together and make calls.

Our coaching is built for closers

Prospecting, not Selling

Your rep knows how to sell, we don't teach that, we teach them to get in front of more deals with less effort and more consistency.

During a six week program your rep will add at least 15 new deals to their pipeline.

"Learn-Today, Use-Today" Content

How to build a great list.  How to find the name of the DM.  How to get past the gatekeeper.  How to move beyond all the nonsense objections and book the meeting.  How to make sure they show up.  Plus Voicemail, email, LinkedIn, and more. 

Bite Size Delivery

Training is delivered directly to your rep on a six or 12 week schedule. 
Videos are three to five minutes which makes them effective, easy to digest, and a perfect listen during the morning commute.
After they graduate "maintenance" content is dripped to them every few weeks for the next year.

Learn While You Do

All our coaching is done on live sales calls.
I get on the phone with your rep and we make calls to prospects together.  One-on-one and group bootcamp coaching options exist.
That means we're building the pipeline as we build this skill.

No wasted time in the training room.

Made For Closers

Cold calling coaching for closers.

We teach a prospecting technique that only requires 1-2 hours a week to book 4-6 new meetings.

Your rep will free up 5-10 hours of their week every week.  And that's a good thing because they'll need it for all the new deals the put in the pipeline.

You're Buying an Outcome

Reps can take individual courses (e.g. "How To Leave a Voice Mail so it Gets Returned") or can take a full program to teach them everything they need to know to get a meeting with anyone anywhere.
Most all programs come with a guaranteed number of new appointments booked.

Products

  • $995 or 12 monthly payments of $89

4Minutes4Me; weekly micro-training

  • Course
  • 126 Lessons

4Minutes4Me is your go-to weekly micro-training designed to keep your pipeline full and fluid. $89/month per seat: Access to weekly micro-training videos. (or upgrade to Prospecting Club = $159/month per seat: Includes everything above plus entry to weekly live cold calling sessions where you can practice, learn, and refine your approach.) $995 per sales rep for an annual subscription or 12 payments of $89.

  • Free

AStitch.In Daily Prioritizer

  • Download
  • 1 file

#AStitchInTimeSavesNine. This tool will help you prioritize your tasks and goals (using a system called "pairwise comparison"). It simplifies your morning, takes the emotion out of the decisions, and helps you set a plan so you can go conquer the day.

  • $497 or 6 monthly payments of $100

Atomic Habits for Prospecting

  • Course
  • 30 Lessons

Atomic Habits is a wildly popular self-help book focused on "tiny improvements which lead to remarkable results". In this course, in addition to a copy of the book, you'll learn: - How to apply atomic habits to prospecting. - How to you change behaviors in ourselves and our organizations. - What we can do to have prospecting take less time but be more effective. - Develop prospecting strategies you don't dread.

  • $3,995 or 4 monthly payments of $1,050

Cold Call 1-on-1 Coaching - From Frustrated to Flying High in 6 Weeks

  • Course
  • 34 Lessons

Your future = get a cup of coffee, sit at your desk, stretch ... pick up the phone. One hour later you'll have made 25 dials, 6-8 decision makers will have answered, and 4-6 of them will have agreed to meet with you. This course gives you two weeks of online training (5-10 minutes a day) and four weeks of calling with me. You and I get on the phone together and we go fill up your pipeline. Set a meeting w/ anyone

  • $197

How to Leave a Voicemail that Will be Returned

  • Course
  • 11 Lessons

Happy with the effectiveness of your voicemails? People calling you back when you call them? Are prospects warmed up when you reach them? If not I'll show you how to fix that quickly. This training course gives you everything you need to know to leave voicemails that get returned.

  • $1,750 or 12 monthly payments of $159

Prospecting Club + 4Minutes4Me

  • Course
  • 126 Lessons

1) Weekly tips, techniques, training and tools to help you keep your prospecting game sharp. 2) Speed Prospecting online course; companion to the Speed Prospecting book 3) Weekly "office hours" for live cold calling, Q&A, role playing or coaching. $1750 per sales rep for an annual subscription or 12 payments of $159.

  • $2,500

Six Week Prospecting Bootcamp (Group Coaching)

  • Course
  • 34 Lessons

Let's go set 15 new meetings One 5 minute video a day for the first two weeks. Week 1 = building your list and getting the prospect to pick up the phone. Week 2 = getting them to agree to a meeting. Weeks 3 to 6 = we're on the phones putting this knowledge to use booking up your calendar with new prospects! Plan for 2 hours group calling, 2 hours solo calling, 1 optional "office hour". The curriculum is below

  • $295

Team Challenge: How to Leave a Voicemail that Will Be Returned

  • Course
  • 12 Lessons

A great motivator to help your sales team add some outbound prospecting to their week. Training course that gives you everything you need to know to leave voicemails with prospects that get returned PLUS kick off training session PLUS six-week group competition PLUS planned voicemail drop times once a week PLUS "office hours" with me to help with any hurdles, objections, or problems. (PLUS bonus tips on using email)