If you're really bad at prospecting it's almost always because you're really good at selling.
The biathlon is a fascinating sport in which an athlete must compete in two events--cross country skiing and long-range target shooting--with almost exactly opposite fundamentals.
Selling and Prospecting combine to become your very own biathlon. The winning skill sets are precisely opposite to each other.
Once you embrace that contrarian thought you've started your journey to fewer hang-ups and more meetings with qualified prospects.
Your reps can take individual courses, get one-on-one coaching, join a group bootcamp, or you can have me design a bespoke B2B prospecting program for your company.